UTM parameters allow you to track link clicks back to the original source in analytics tools like Google Analytics.

If you are unfamiliar with UTM parameters, you can learn more about them here.




If you are unfamiliar with UTM parameters, it is recommended that you leave them disabled in your OneUp account.

UTM parameters tend to be most valuable for users with dozens or hundreds of different accounts who want to dig deep into their click analytics. The majority of OneUp users leave UTM parameters disabled.
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